Netherlands born, Melbourne based artist songwriter Joyce Prescher commissoned Studio Equator to design her debut album "Home". The music was the central influence behind the design direction, with every song Joyce Prescher is giving a little glimpse into her soul. With her poetic lyrics, haunting melodies and a voice that really gets under your skin. Using images provided by photographer photosince1983, we created a series of illustrative collages echoing the strong story telling approach to songwriting. The albums images are layered with moody landscapes, peaceful waves poetically clashing to create rich textures that decorate the artist’s iconic portraits.
The artwork pieces depict a sense of calmness and beauty in nature complemented with a retro feel, serve as a perfect backdrop to Joyce's album intent in which she meditates on the hardship of living away from home, identity, love and death. Inspired by the great singer-songwriters of our time, her sound tells of her love of folk music, with hints of alt-country and Americana.
The simple typesetting approach to the layouts is a reflection to the albums subtle approach to sound, focusing more on the words and their clear delivery, rather than bold overworked typography. Studio Equator Implementation included CD’s, Vinyl, Posters, & Social Network applications.
The album features some of Melbourne’s finest musicians - Daniel Farrugia on drums and percussion (Missy Higgins, Angus & Julia Stone), Craig Newman on double bass (John Farnham, Kylie Minogue), Billy Mathieson on keys (Jemma Nicole, Mon Shelford band) and Jed Pickett on guitar (Tomorrows, Dan Lethbridge & the Campaigners). Her identical twin sister Joni sings the harmonies on the album. The independent album is already getting great reviews and strong radio play and the artwork has been well received.
